- Zoom in on Kingpins—concentrate your efforts on kingpins, the key influencers in the organization; natural leaders, who are well respected and persuasive, or who have an ability to unlock or block access to key resources;
- Place Kingpins in a Fishbowl to greatly raise the stakes of inaction—shine a spotlight on their actions in a repeated and highly visible way. Light is shined on who is lagging behind, and a fair stage is set for rapid change agents to shine. For fishbowl management to work it must be based on transparency, inclusion, and fair process.
- Atomize to Get the Organization to Change Itself—Atomization relates to the framing of the strategic challenge. Unless people believe that the strategic challenge is attainable, the change is not likely to succeed. Break it into bite-size atoms that officers at different levels can relate to. Atomize the issue to make it actionable to all levels.
To overcome political forces, tipping point leaders focus on three disproportionate influence factors: leveraging angels, silencing devils, and getting a consigliere on their top management team. Angels are those who have the most to gain from the strategic shift (Who will naturally align with me?). Devils are those who have the most to lose from it (Who will fight me?). And a consigliere is a politically adept but highly respected insider who knows in advance all the land mines, including who will fight you and who will support you.
How can you motivate the mass of employees fast and at low cost?
Source: Blue Ocean Strategy.